RWT Production Services

At RWT Production, we go above and beyond to ensure every aspect of your direct mail campaign is executed flawlessly. Our range of specialized services is designed to enhance the professionalism and impact of your mailings and includes:

 

Package Concept Development

Because we have extensive direct mail exposure, we are uniquely positioned to present new package concepts that are breaking through the clutter and ideas on how to improve an existing control to increase returns. Whether you are looking for a package refresh with simple design and copy changes or to test new formats, our consultative approach will result in innovative solutions to ensure maximum efficiencies and cost savings.

 

Production Management

RWT has all bluelines and setups proofed by professional proofreaders at no additional cost to our clients. In addition to checking grammar, URLs, phone numbers, and other copy, our team of detail-oriented proofreaders ensures our client’s specific style guidelines are also being met. RWT proofreaders go beyond the words to make sure your copy is aligned with your preferences. This ensures our client’s direct mail is professional and polished without typos, which often leave donors unimpressed and less likely to give. So often an embarrassing typo is caught too late, and organizations are forced to reprint. Our proofers are on the frontline working to prevent this from happening, which costs money and time.

 

Postal Preparation and Processing

In today’s environment of rising postage costs, budgets are tight and one of the biggest expenses is postage. RWT analyzes your direct mail project at the very beginning to ensure your package is designed to conform to postal regulations and then to determine the most cost-effective means to mail it. From drop shipping to NDCs or SCFs, to commingling, or co-palletization, RWT will find the most suitable option to meet your needs. And we always keep you up to date on postal news and regulations that affect your bottom line.